Effective fundraisers know how to grab people’s attention. The next step—convincing people to donate money—is often the easy part.
When donors benefit in some way from their contribution, this often encourages donations.
Shredding events are fundraisers that meet this criteria. Donors bring bags of paper and documents to be shredded, donating a few dollars per bag.
Sometimes, banks or offices run shredding events to raise money and awareness of identity theft. An upcoming shredding event in New York will raise money for the A.J. Anderson Foundation, funding research to cure Tay-Sachs disease.